Lilydale has worked tirelessly to rebrand their Chicken and Turkey products to evoke the quality of the ingredients and great taste of their products. However, their digital presence was stuck in the past.
Bridge was tasked with extending the on-pack rebrand into a functional and stylistic web presence. After analyzing years’ worth of traffic data, Bridge went to work creating a brand new look and feel for the Lilydale website.
Lilydale’s new home! It’s bright, it’s earthy, it’s simple, it’s fun and it gives Canadian consumers exactly what they want: Recipes, Product Info, Nutritional Information and Retailer availability.