Hormel Gatherings

The Challenge

Hormel Gatherings are Ready for Anything. With strong customer loyalty in the United States, Hormel tapped Bridge to help launch the brand in Canada.

The Solution

A tongue-in-cheek creative positioning that leverages Instagram, Facebook, Programmatic and Display Advertising.

The Result

Over 6 million Canadians are ready for Hormel Gatherings, and by association, Ready for Anything.