Diabetes Canada was looking to increase the amount of Canadians using their free service of household pickups for gently used clothing and small houehold items.
Highly targeted Search Engine Marketing programs, dynamic and emotional Social Media Advertising, flexible campaign budgets and strategies to pivot and react to real-time changes in service offering & markets.
Year over year significant growth in scheduled pickups. Tripling conversion rates of all traffic. Campaigns run by Bridge yielded the most conversions & highest conversion rates of all site traffic.